Breathing Fire into your new business, the Investors from “Dragon’s Den”

June 29, 2020 5:44 pm


The popular reality Television series “Dragon’s Den” was first broadcast on the fourth of January 2005 on BBC Two.  Featuring several self-made millionaires and Investors such as; Deborah Meaden, Peter Jones, Touker Suleyman, Theo Paphitis and Duncan Bannatyne.  This punchy, no holds barred television show follows several aspiring entrepreneurs presenting their new business ideas to a special five-member panel made up from the list of investors.

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The Investors watch and listen to the business presentations and then decide if they want to invest any of their own money in exchange for a percentage and stake in the profits.  Using IFA software sourced from reputable companies such as the budding entrepreneurs ty to persuade the Dragons that they can make money from their business ventures.  Sometimes only one Dragon will become a partner and sometimes two or three see the potential and combine their skills and finances to help the new company but more often than not none of the Dragons chose to invest and the applicant goes away empty handed.

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In February 2005 entrepreneur Huw Gwyther asked for £175.000 for a 40% share in his business idea, “Visual Talent” a high-end, exclusive fashion and culture magazine and Investor Peter Jones saw the potential and agreed to go into business with Huw.  As of April 2016, the magazine was still in business and making money, proving to be a great investment for Peter.